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Understanding the Market — Entrepreneurship STD 11 Commerce — Question

CBSE BoardEnglish MediumSTD 11 CommerceEntrepreneurshipUnderstanding the Market4 Marks
Question
Explain Direct Export.
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Answer

It is a type of export in which firms decide to handle their own exports. Through this strategy of entering global market, the enterprise takes greater risk and investment, but so the potential return are more. Direct export can be done by a firm through:
  1. Domestically based Export Division or Department.
  2. Overseas Sales Branch or Subsidiary Establishment.
  3. Nominations of Foreign based agents or distributors to sell the goods on behalf of the company.

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