An Entrepreneur — Entrepreneurship STD 11 Commerce — Question

These are the most important values found among most of the entrepreneurs. They are guided by these values when they come out with creative ideas, new products, services, processes etc., to solve specific problems of the society. Creativity is the ability to see new ways of doing things and innovativeness is the ability to make it work in practice. For example, earlier, hair oil was available only in tins and introducing it in plastic small packs has become convenient for customers to carry and use. Innovativeness can be seen through actions such as:

1. Sachet Market–small sachet of shampoo, oil etc.
2. Experimenting with new ideas for example introduction of debit and credit cards in the banking sector.
3. Facing uncertainty in order to try out new ideas.
4. Not giving up or becoming upset when errors occur.