Nature and Significance of Management — Business Studies STD 12 Commerce — Question

How does 'Inflation' affect the working capital requirements of a company? State.

How does marketing manager deal with the situation of irregular demand?

Give two examples of Retirement Benefits.

‘Best Bulbs Pvt. Ltd. was manufacturing good quality LED bulbs and catering to local market. The current production of the company is 800 bulbs a day. Sumit, the marketing manager of the company surveyed the market and decided to supply the bulbs to five-star-hotels also. He anticipated the higher demand in future and decided to buy a sophisticated machine to further improve the quality and quantity of the bulbs produced.
Identify the factor affecting fixed capital requirements of the company.

Name the test used as a measure of individual's potential for learning new skills.

What is meant by directing?

Radha found a worm crawling out of newly opened tetra pack of a juice manufactured by a reputed company, Zest, Ltd.. She went back to the shopkeeper from whom the pack was purchased who directed her to call up the customer care centre. When all her efforts failed,she went to a consumer activist group to seek help. The group decided to help Radha and take measures to impose restrictions on the sale of the firm's products of the particular batch and urge customers to refrain from buying the products of the company. Zest Ltd. lost its image in the market. The CEO gives the responsibility of bringing back the lost image of the company to a Manager.(a) Identify the concept of Marketing Management which will help the manager getting the firm out of the above crisis.(b) Also explain the role of above identified concept by stating any two points.

State any two examples of services that can be marketed.

Name the products to which the following quality certification marks are associated
.

Name two types of financial incentives.