Business Environment — Business Studies STD 12 Commerce — Question

Define 'place' in context of marketing mix.

Which channel of distribution does Amul Parlours adopt? Discuss in brief.
OR
List any four methods of direct distribution.

In an electrical goods manufacturing company, there are four main activities– production, marketing, finance and personnel. The general manager is planning to structure the organisation. Which type of organisation structure should he adopt and why? Give two reasons.

Explain the following money market instruments:

1. Treasury bill.
2. Commercial Paper.

Meeta purchased a book of ₹ 375 and took the cash memo. Later, she found that the original price of a book is ₹ 275, but the local bookseller had put a sticker of ₹ 375. What actions can be taken by her in this case?

Sridhar’s father is working as a section in-charge in a government office. Identify the level of management at which he is working? State any five functions that he has to perform at this level.

What does the term 'Span of management' refer to?

Explain briefly any three semantic barriers to communication.

What does promotion mean? Explain various communication tools for promotion.

Differentiate between formal and informal organisations on the basis of:

1. Origin.
2. Authority.
3. Flow of communication.