Understanding Media — Social Studies STD 7 — Question
CBSE BoardEnglish MediumSTD 7Social StudiesUnderstanding Media5 Marks
Question
Write a concise account of Local Media.
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Answer
Local Media:
Most of the big houses of media are not interested in covering 'small' issues that involve ordinary people and their daily lives.
Hence several local groups have come forward to start their own media.
Several people use community radio to tell farmers about the prices of different crops and advise them on the use of seeds and fertilizers.
Others make documentary films with fairly cheap and easily available video cameras on the real-life conditions of the poor communities.
A newspaper called Khabar Lahriya is a fortnightly and run by eight Dalit women in Chitrakoot district in Uttar Pradesh.
Written in the local language 'Bundeli' this eight page newspaper reports on Dalit issues and cases of violence against women and political corruption.
Such media is termed as local media. The media highlights the working of the government.
In this way it 'sets the agenda'.
Sometimes the government imposes censorship and gets published what it wants.
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