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Non-Competitive Markets — Economics STD 11 Commerce — Question

CBSE BoardEnglish MediumSTD 11 CommerceEconomicsNon-Competitive Markets3 Marks
Question
"A day without selling costs is nearly impossible". Comment.
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Answer

  1. The given statement is correct. It is the expenses which are incurred for promoting sales or inducing customers to buy a good of a particular brand.
  2. This includes, the cost of advertisement through newspaper, television and radio and cost on each other sales promotional activities.
  3. As selling costs by the firms in the form of various promotional tools have become a routine activity and the firm generally persuades or lures the customer to avail from one brand to another.

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