Directing — Business Studies STD 12 Commerce — Question

Two years ago Madhu completed her degree in food technology. She worked for sometime in a company manufacturing chutneys, pickles and murabbas. She was not happy in the company and decided to have her own organic food processing unit for the same. She set the objectives and the targets and formulated action plan to achieve the same.
One of her objectives was to earn 10% profit on the amount invested in the first year. It was decided that raw materials like fruits, vegetables, spices etc. will be purchased on three months credit from farmers cultivating organic crops only. She also decided to follow the steps required for marketing of the products through her own outlets. She appointed Mohan as a Production Manager who decides the exact manner in which the production activities are to be carried out. Mohan also prepared a statement showing the number of workers that will be required in the factory throughout the year. Madhu informed Mohan about her sales target for different products, areawise for the about her sales target for different products, areawise for the forthcoming quarter. While working on the production table a penalty of Rs. 100 per day for not wearing the caps, gloves and apron was announced.
Quoting lines from the above para identify and explain the different types of plans discussed.

Some products have certain unique features. They attract a significant group of buyers. Identify the kind of product and list its features.

Answer the following question.What are the methods of floatation in Primary Market?

Explain any four ways and means of consumer protection followed in India.

Raj and Simran are both qualified eye surgeons and good friends. After obtaining a certificate of practice, they decide to persue a career of their own choice. Raj starts an eye care centre in the city whereas Simran joins a government hospital in a small village. They meet after a long time in a party. Raj invites Simran to visit his eye care centre and she accepts his invitation. She observes at his clinic that there is a fixed place for each and everything and everyone is present there so that there is no hinderance in the activities of the clinic. Also, Raj always tends to replace ‘I’ with 'We' in all his conversations with the staff members. Later on Raj shares with her that he always deals with lazy staff sternly to send the message that everyone is equal in his eyes.
Identify and explain the various principles of management that Raj is applying for the successful management of his eye care centre.

Explain ’Marketing Research’, ‘Product Planning’ and ‘Buying and assembling’ as functions of ‘Marketing’.

Explain factors affecting the dividend decision.

Explain the principles of Directing?

Identify the dimension of business environment, in each of the following cases, and explain them:

1. The project of Nano Car re-established in Gujarat.
2. Decrease in the repo rate to overcome recession.
3. Rise in the BSE price index, soon after the both declaration of Lok Sabha Election, 2014 results.
4. Increase in the number of working women.
5. Prohibition of advertisement of alcoholic beverages on Doordarshan.
6. Demand for reservation for minorities in government jobs.