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MARKETING MANAGEMENT — OCM STD 12 Commerce — Question

Gujarat BoardEnglish MediumSTD 12 CommerceOCMMARKETING MANAGEMENT3 Marks
Question
“Marking on the product is an objective activity of making management.”-Explain.
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Answer

Advantages/objectives of marketing on the product.
  • Producer differentiates his product from the products of his competitors.
  • Product is quickly identified.
  • It prevents customers to be cheated through weak product.
  • Attributes and quality of the product is preserved due to packing.
  • Product with making is easily advertised.
  • Product with marking can be high priced.

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