Marketing — Business Studies STD 12 Commerce — Question

Explain ‘Harmony Not Discord’ as a principle of Scientific Management.

What are the positive effects of liberalisation and globalisation on business and industry?

Aakansha, Nikita and Parishma are the owners of a handicraft unit in the urban area of Dibrugarh in Assam, which is involved in the manufacturing and marketing of Sital Pati, traditional mats and Jappi (the traditional headgear). They decided to shift this manufacturing unit to a rural area with an objective of reducing the cost and providing job opportunities to the locals.
They followed the functional structure in this organisation with a view to increasing managerial and operational efficiency.
They assessed and analysed the type and number of employees required, keeping in mind that they had to encourage the women and the people with special needs belonging to the rural area.
State the next three steps that they will have to undertake for obtaining a satisfied workforce for their handicraft unit.

Distinguish between the principles of 'unity of direction' and ‘unity of command on the basis of (a) meaning (b) Aim.

“Controlling is forward looking”. Explain.

Draw a diagram depicting a divisional structure.

Define management.

Meeta purchased a book of ₹ 375 and took the cash memo. Later, she found that the original price of a book is ₹ 275, but the local bookseller had put a sticker of ₹ 375. What actions can be taken by her in this case?

Explain ‘Method’ as one of the types of plans.

One of the principles of Scientific management emphasizes to make the employee efficient, by training the workers. It further insists that each employee must be scientifically selected and work assigned to employees should suit their physical, mental and intellectual capabilities.(i) Name and explain the principle of scientific management involved in above case.(ii) Name the value emphasized by this principle.