Marketing — Business Studies STD 12 Commerce — Question

The government wants to raise Rs.56,500 crore from the sale of stakes in state-owned enterprises National Thermal Power Corporation (NTPC) in the financial year 2016-17. Identify and explain the related concept.

What is the main cause to adopt the divisional organisation structure?

It aims at eliminating unnecessary diversity of products. Name this technique of scientific management.

How does marketing manager deal with the situation of irregular demand?

Why is it said that ‘controlling is looking ahead’?

Mr Bhuvan is the marketing manager of the company manufacturing designer clothes. One day in the morning while leaving home, he had a quarrel with the person in the neighbourhood. That person abused his family and threaten to harm the family. Mr. Bhuvan got very upset and worried. On the same day a meeting was organised in the office to finalise the design according to market demand and taste and fashion of the customers. Mr Bhuvan could not pay attention to the discussion as he was thinking about the quarrel only.(a) Identify the type of barrier to communication mentioned in the above para.(b) State any other two barriers of same category.

What are barriers of communication?

Blue Heavens Ltd. purchased a new hi-tech machine from Germany for manufacturing high quality auto components in a cost effective manner. But during the production process, the manager observed that the quality of production was not as per standard. On investigation it was found that there was lack of knowledge amongst the employees of using these hi-tech machines. So, frequent visit of engineers was required from Germany. This resulted in high overhead charges. Suggest what can be done to develop the skills and abilities of employees for producing high quality products by using these hi-tech machines. Also state how the employees or the organization will benefit from your suggestion.

The responsibility of a firm should be divided among various levels such as top level, middle level, and lower level. Identify the concept of management function and state its importance.

Planning cannot foresee or assess future trends in the environment and thus there may be obstacles to effective planning. Mention the limitation of planning referred here.