Marketing — Business Studies STD 12 Commerce — Question

Business environment keeps on changing whether in terms of technological improvement, shifts in consumer preferences, etc. Which feature of business environment is highlighted here?

Define the term ‘supervision’.

Define 'planning premises'.
OR
What are Planning Premises?

Is planning a secondary function of management. What is your stand?

Distinguish between ‘Selling Concept’ and ‘Marketing Concept’ of Marketing Management Philosophies on the basis of ‘main focus’.

On Sonika's birthday, her mother gave her a pair of gold earrings. After one month Sonika observed that the earrings are losing their shine. She checked the mark on the earrings and found that it was not a proper Hallmark and her mother had been cheated by the shopkeeper. So, she filed a complaint in the district forum which rejected it. Not satisfied by the decision of district forum, she was very much disturbed and after two months decided to appeal further.Can Sonika appeal against the decision of the district forum? Give reason in support of your answer.

Mr Bhuvan is the marketing manager of the company manufacturing designer clothes. One day in the morning while leaving home, he had a quarrel with the person in the neighbourhood. That person abused his family and threaten to harm the family. Mr. Bhuvan got very upset and worried. On the same day a meeting was organised in the office to finalise the design according to market demand and taste and fashion of the customers. Mr Bhuvan could not pay attention to the discussion as he was thinking about the quarrel only.(a) Identify the type of barrier to communication mentioned in the above para.(b) State any other two barriers of same category.

Give any one difference between management principles and values.

Government of India is seriously thinking to allow oil marketing public sector undertakings to fix their own price for petrol and diesel. Which economic LOS reform is the reason of this change in government's policy?

Match the following networks of informal communication network with the feature that best describes them.

S. No.	Colum I	S. No.	Colum II
1.	Single strand network	(i)	One person simultaneously communicates with all
2.	Gossip network	(ii)	Trust
3.	Probability network	(iii)	Sequential communication
4.	Cluster network	(iv)	Random