Marketing — Business Studies STD 12 Commerce — Question

The size of assets, the profitability and competitiveness, are affected by one of the financial decisions. Name and state the decision.

Which two steps in the process of controlling are concerned with compelling events to confirm to plan?

Mr. Nath, a recently appointed production manager of Suntech Ltd. has decided to produce jute bags instead of plastic bags as these are banned by the government. He set a target of producing 1000 jute bags a day. It was reported that the employees were not able to achieve the target. After analysis he found that employees were demotivated and not putting in their best for achieving the target. Mr. Nath's behavior is good towards the employees. His attitude is always positive. So he announced various incentive schemes for the employees like:- Installing award or certificate for best performance.- Rewarding an employee for giving valuable suggestions.- Congratulating the employees for good performance.(a) Identify the functions of management highlighted in the above paragraph.(b) State the' incentive' under which the employees are motivated.

'Management is the systematised body of knowledge that explains certain general truths'. Explain.

What is the pre-requisite of selection?

What is demonetisation?

Voltech India Lid is manufacturing LED bulbs to save electricity and running under heavy losses. To revive from the losses, the management thought of shifting the unit to a backward area where labour is available at a low cost. The management also asked the workers to work overtime without any additional payment and promised to increase the wages of the workers after achieving its mission. Within a short period the company started earning profits because both the management and the workers honoured their commitments.

• State the principle of management described in the above para.
• Identify any two values that the company wants to communicate to the society.

Which marketing philosophy give more importance to 'consumer welfare' instead of consumer satisfaction?

Give the meaning of ‘Programme’ as a type of plan.

Define Planning.