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Globalisation and Social Change — Sociology STD 12 Humanities — Question

CBSE BoardEnglish MediumSTD 12 HumanitiesSociologyGlobalisation and Social Change2 Marks
Question
What is the meaning of Glocalisation?
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Answer

Glocalisation -
  1. It is the mixing of global with the local culture.
  2. It is a strategy often adopted by foreign firms while dealing with local tradition in der to enhance their marketability.

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