Marketing — Business Studies STD 12 Commerce — Question

Name the element of directing which refers to the ability of influencing people to strike willingly for mutual objective.

What do you mean by Branding?

Business environment helps in coping with rapid changes. (True/ False)

Define Advertising.

Mrs. Rajlaxmi is working as the Human Resource Consultant in a firm manufacturing cosmetic, which is facing a problem of high employee turnover. The CEO of the company has invited suggestions from her for retaining the talented employees \& reducing the employee turnover. Mrs. Rajlaxmi recommends that the good employees be rewarded in a way that it creates a feeling of ownership among the employees and at the same time makes them contribute towards the growth of the organization.(a) Identify the incentive and explain its type, which has been suggested by Mrs. Rajlaxmi to the CEO of the company.(b) Also explain any two other incentives of the same type.

'Tricom Ltd.' a computer hardware manufacturing company imported a new machinery for manufacturing latest technology based computer systems. The human resource manager determined that for operating the new machines, the company required the necessary workers through placement agency.After 3 months, it was reported by the production manager that the workers were not able to meet the target production. The General Manager got annoyed and ordered inquiry for the same. It was reported that the newly recruited workers possessed the necessary skills and abilities but lacked the willingness to do work.(i) Name the functions of management involved above.(ii) Name the relevant concept of functions identified in (i).(iii) Which concept of management will help the company in meeting the target production?

What do you mean by key result area in the context of controlling?

State one objective of preliminary screening/interviews.

Why is it said that 'controlling is looking back'?

When can a consumer get more than one relief for a complaint?