Gujarat BoardEnglish MediumSTD 12 CommerceOCMMARKETING MANAGEMENT2 Marks
Question
Explain in brief social concept of marketing.
✓
Answer
Social concept of marketing deals with social responsibility. To what extent the activities of marketing affect and protect social interest. Considering this point customers needs are fulfilled in such manner as least harm is done to environment.
Need a full question paper?
Generate a complete, print-ready paper with questions like this in minutes — across 16+ boards, with answer keys.