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Enterprise Marketing — Entrepreneurship STD 12 Commerce — Question

CBSE BoardEnglish MediumSTD 12 CommerceEntrepreneurshipEnterprise Marketing1 Mark
Question
How does packaging support the entrepreneur in enhancing the market?
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Answer

Packaging supports the entrepreneur in the following ways:
  1. It provides better utility to the customers which enhance the sale of the product.
  2. It provides more aesthetic value to the customers.
  3. It provides basic information about the product to the customers.
  4. Good packaging enables the suppliers to maintain decent stock.

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