Activator-An atom or molecule capable of increasing electron density on benzene ring either by hyper conjugation or by mesomeric effect \(+R\).
Halogen are dectivator due \(-I\) effect so their reactivity is less than of benzene but Ortho-Para directing due to \(+R\) mesomeric effect.
Deactivates decreases electron density on benzene ring so electrophile can attack on meta position with difficulty.
Now the order
(Meta directing deactivators)
\(- NO _2\,<\,- CN \,<\,- SO _3 H\, <\,- COCH_3\,<\,- COOH \,<\,- COOCH _3\,<\,- COH \,<\,\)
( \(OP\) deactivator)
\(- I\, <\,- Br \,<\,- Cl\, <\,- F \,<\,\)
(\(OP\) activators)
\(- H \,<\,- ph \,<\,- CH _3\,<\,- COCH _3\,<\,- N \left( CH _3\right)_3\,<\,- OH \,<\,- NH _2\)