Marketing — Business Studies STD 12 Commerce — Question

Define the term market in modern sense.

As per modern view what is market?

Differentiate between Advertising and Personal Selling on the basis of ‘Feedback’.

Give an example of ‘semantic barrier’ to communication.

At which level of packaging, the immediate container is referred to?

Suhani works as a designer in an export house. As per the terms of an order received by the export house, she has to get 1,000 units of denim jackets made in 15 days @ ₹ 2,000 per jacket. She is able to complete her target production in 20 days because in order to complete the order in 15 days she would have made the workers work over time. As a result, the cost of production per jacket may have increased by ₹ 100.
Is Suhani efficient in her work? Explain by giving a suitable reason in support of your answer.

Is Management concerned only with doing the right task, completing activities and achieving goals without taking into consideration the cost benefit?’ Give reason in support of your answer.

Ritu wants to buy a gold ring. As an aware consumer how can she be sure about the quality of gold ring she is going to buy?

State the characteristics which help to develop better organisational climate.

Why ‘Induction’ is not required in the internal sources of recruitment?