Enterprise Marketing — Entrepreneurship STD 12 Commerce — Question

Explain the concept of ROI (Return on Investment).

Explain 'Marketing Strategies' and 'Financial Profile' as features of a Feasibility Plan.

Who should write the business plan?

Rahul wants to start a small shoe manufacturing factory. As a part of his business plan, he prepared an 'entertaining slide show and oral narrative' that was meant to trigger discussion and create interest in potential investors for reading the written presentation. Identify and explain the format of the business plan referred in the above paragraph.

“Stock Exchange provides safety and security in dealings”. How?

Differentiate between cash flow projection and cash flow statement.

Answer each of these questions in about fifteen words:
Name the stock exchanges were most of the stock trading in India is done.

What is patenting? What are the inventions which are patentable?

Explain trading on equity with the help of a suitable example.

Fizz & Lime is an established beverage company which started bottling Wheat Grass Juice; Bitter gourd with Jamun and Amla with Aloevera. It is planning to expand externally without compromising on the unique taste of these drinks. Belligio Juices got exclusive rights to manufacture and sell Wheat Grass and Amla Aloe under the name Fizz & Lime. Belligio Juices had to use only the ingredients supplied by Fizz & Lime to produce, bottle and distribute the two drinks.

1. Identify and explain the form of external expansion adopted by Fizz & Lime.
2. State any one feature of this form of expansion.